When you’re selling your home, whether it’s a townhouse in University City, a luxury condo in Uptown Charlotte, or a beautiful house in Mint Hill, you want to sell it quickly—even if you don’t feel like you’re in a rush.
But why?
Why You Want Your Home to Sell as Quickly as Possible
The longer a home sits on the market, the lower its final sales price will be. That’s a statistic that all Charlotte Realtors® know.
Whenever a home sits on the market longer than it should, it is ALWAYS attributed to one or a combination of three factors: (1) Location; (2) Condition and/or (3) Pricing. The most common factor is usually pricing. When you overprice your home, you’re alienating an entire set of buyers who can’t afford it. When buyers who can afford it find your home beside another home that’s larger, has more features, or is in a more convenient location, they’re not going to choose yours. So as a seller it’s imperative that you view your home through the “lens of a buyer” and put yourself in a buyer’s shoes as you compare your home to other comparable homes on the market.
Many homeowners choose to lower the price after a few months, but at that time, the listing has become “stale.” Potential buyers won’t see it in new searches, and when they do see it, they’re going to wonder why the owner had to lower the price (and why nobody else wanted to buy it).
Pricing directly impacts how many buyers, showings and offers a home will attract and ultimately to how easily and quickly a home sells. At the pyramid’s center is the fair market value at which a reasonable percentage of buyers will view and purchase a home. An underpriced home will attract a greater percentage of buyers. An overpriced home will attract a lesser percentage of buyers.
The key: Price your home correctly right out of the gate by listening to your agent. Your Realtor knows the market, and he or she knows what it will bear. Your house is only worth what a buyer is willing to pay for it, no matter what features it has or how many things you’ve upgraded inside. Additionally, you also have to consider that the home must also appraise. A buyer’s lender is only willing to lend an amount that is based on the appraised value, and an overpriced home will be exposed by the appraisal.
Are You Selling a Home in Charlotte?
If you’re selling your home in Charlotte, Mint Hill, or any of the surrounding communities, we’re here to help. Call us at 704-608-2794 for a free comparative market analysis so you know just how much your home is worth on today’s market. We’ll also be happy to show you how we can sell your home quickly—and at the right price—so call us today!
Download our FREE E-book 14 Costly Mistakes When Selling for more helpful information and insights!
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